Last year, Korean Air answered the demand for nonstop service between Los Angeles and São Paulo with a new, thrice-weekly direct flight to the Latin American financial hub. The service features Korean Air's business-class cabin, with Prestige Plus Seats that recline 170 degrees, and one of the best AVOD entertainment systems in the air. With the touch of a button, each passenger can access more than 60 movies, 60 short features, 300 music CDs, 40 games, 15 audio books, inflight shopping and a journey map.

While many airlines are cutting back on offerings, three-time Mercury award-winner Korean Air is increasing its service as one of the first and few airlines to offer organic breads and salads on most flights. Laurent-Perrier Champagnes and the airline's award-wining bibimbap (a Korean vegetable mélange) are offered in all three classes as well. Maybe that's why Business Traveler readers voted Korean Air as the "Best Trans-Pacific Business Class" and "Best Airline in Asia," or why SkyTrax has given the airline a 4-star rating.

São Paulo is renowned the world over as Brazil's business center, but with world-class shopping, celebrated restaurants and a teeming nightlife, the city has plenty to offer leisure travelers too. Visit this cultural and economic center to find out for yourself why São Paulo is referred to as the New York of South America.

On March 15, 2010, Business Traveler will randomly select one grand-prize winner, who will receive two round-trip Prestige Class tickets from Los Angeles to São Paulo. For your chance to win, visit btusonline.com, click on the Korean Air Sweepstakes logo, and enter your information. It's that easy!

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